Raising Grateful Children: Preventing Spoiling Without Withholding Love
Certified Marriage and Family Therapist
Nairobi, Kenya
❝Every child goes through stages of being self-centred. Young children naturally think about their own needs first because they are still learning empathy, patience, sharing, and self-control.❞
In this Article
- Understanding the Difference Between Normal Childhood Behaviour and Spoiling
- What Causes Children to Become Spoiled?
- Signs That a Child May Be Becoming Overindulged
- What Happens If These Behaviours Continue?
- Teach Children That Disappointment Is Part of Life
- Don't Reward Temper Tantrums
- Teach the Valuable Skill of Patience
- Encourage Effort More Than Material Rewards
- Final Thoughts
Understanding the Difference Between Normal Childhood Behaviour and Spoiling
Every child goes through stages of being self-centred. Young children naturally think about their own needs first because they are still learning empathy, patience, sharing, and self-control. Child development experts agree that this is a normal and expected part of growing up. However, there is a difference between normal childhood self-centredness and a child becoming consistently entitled or overindulged. A child who always expects to get what they want, struggles to hear the word "no," or believes everyone should cater to their wishes may be developing unhealthy attitudes that can affect them well into adulthood.
A Parents magazine poll found that 42% of parents believed their own child was spoiled, while 80% believed that spoiling children would have long-term consequences. According to psychologist Dr. Louis J. Lichtman, author of A Practical Guide for Raising a Self-Directed and Caring Child, parents do their children a great disservice when they grow up believing that the world revolves around them. Such children often struggle to appreciate others, accept disappointment, and build healthy relationships.
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Find an Anxiety TherapistThe encouraging news is that no child is beyond help. If your child has begun developing entitled attitudes, consistent parenting and healthy boundaries can help them become more grateful, respectful, and responsible.
What Causes Children to Become Spoiled?
One of the biggest causes of spoiling is a parenting style known as permissive parenting. According to the American Academy of Pediatrics (AAP), when children grow up with very few rules, inconsistent discipline, or weak boundaries, they are more likely to become self-centred, immature, and demanding. This does not mean parents intentionally spoil their children. In fact, most parents do so out of love. Parents naturally want to make their children happy. They enjoy seeing smiles on their faces, buying them little surprises, and creating wonderful family memories. It is also much easier to say "yes" than to deal with whining, tears, or arguments.
Many parents also carry feelings of guilt. Busy work schedules, financial responsibilities, and other commitments often reduce the amount of time they spend with their children. As Dr. Louis J. Lichtman explains, when parents only have a few hours each day with their children, they naturally want that time to be enjoyable rather than filled with conflict.
There is absolutely nothing wrong with occasionally buying your child a small toy, taking them out for ice cream, or planning a special outing. Problems arise when these treats become automatic responses to constant begging, complaining, or emotional outbursts. Children quickly learn that if they complain long enough, they will eventually get their way. Our role as parents is not simply to make children happy today—it is to prepare them to become responsible, caring, and emotionally healthy adults.
Signs That a Child May Be Becoming Overindulged
Many child development professionals avoid using the label "spoiled" because it can sound harsh and is not clearly defined. However, experts agree that children who are consistently overindulged often display certain behaviours. These may include:
Poor self-control.
Difficulty accepting "no" as an answer.
Frequent temper tantrums.
Acting impulsively without considering consequences.
Aggressive or demanding behaviour.
Expecting special treatment.
Self-centredness and lack of consideration for others.
Resistance to rules and authority.
Wanting to control situations or other people.
These behaviours are learned, which means they can also be unlearned through consistent parenting.
What Happens If These Behaviours Continue?
If parents continue giving in to every demand or avoid setting healthy limits, these behaviours often continue into adolescence and adulthood. Research shows that overindulged children may later struggle with:
Motivation and hard work.
Perseverance when life becomes difficult.
Handling disappointment.
Delayed gratification.
Healthy friendships and romantic relationships.
Respecting authority.
Managing finances wisely.
Many adults who find it difficult to cope with setbacks or accept correction never learned these important life skills during childhood. The good news is that it is never too late to change direction. Loving, consistent parenting can help children develop responsibility, gratitude, and resilience.

Teach Children That Disappointment Is Part of Life
Every parent dislikes seeing their child disappointed. Naturally, we want to protect them from sadness whenever possible. However, learning to cope with disappointment is one of life's most valuable lessons. There are times when parents should apologise—for example, after losing their temper or making a genuine mistake. But there is no need to apologise because you cannot afford an expensive toy or because you choose not to buy something your child wants. Instead, acknowledge your child's feelings while standing by your decision. For example:
"I know you're disappointed because you really wanted those shoes. They are nice, but they aren't in our budget right now."
This simple response tells your child that you understand their feelings without teaching them that disappointment should always be avoided.
Family therapist Dr. Karen Ruskin explains that helping children accept they cannot always have everything they want prepares them for real life. If an older child wants something expensive, involve them in earning it.
For example:
"I'm happy to pay part of the cost. If you still want it, you can save up for the rest."
This teaches responsibility, patience, budgeting, and the satisfaction that comes from working towards a goal.
Don't Reward Temper Tantrums
Temper tantrums are difficult for every parent. Whether your toddler screams in the supermarket or your teenager slams the bedroom door after hearing "no," it is tempting to give in simply to restore peace. Unfortunately, every time a tantrum succeeds, it becomes more likely to happen again.
According to parenting expert Amy McCready, founder of Positive Parenting Solutions, children repeat behaviours that work. When tantrums happen at home, stay calm and avoid arguing or negotiating, provided no one is in danger. In public places, calmly remove your child from the situation instead of giving them what they want simply to stop the embarrassment. Children eventually learn that emotional outbursts do not change their parents' decisions.
Teach the Valuable Skill of Patience
Today's children live in a world where almost everything happens instantly. Messages arrive within seconds. Questions are answered immediately through internet searches. Movies, games, food deliveries, and video calls are available almost on demand. According to Dr. Karen Ruskin, this culture of instant gratification can make children believe they should always get what they want immediately. Parents sometimes unintentionally reinforce this expectation by quickly saying yes whenever children ask for sweets, toys, gadgets, or other treats. However, learning to wait is one of the greatest gifts parents can give their children. Waiting teaches:
Self-control.
Patience.
Gratitude.
Wise decision-making.
Appreciation for what they eventually receive.
Parents should also model patience themselves. For example:
"I'd really like to buy these new jeans, but the ones I have are still good. I'll wait until they go on sale."
Children learn just as much from watching us as they do from listening to us.
Encourage Effort More Than Material Rewards
Every child needs encouragement. But constantly rewarding children with gifts, money, or treats for every small accomplishment can reduce their natural desire to do well. According to Amy McCready, children who expect rewards for everything gradually lose their internal motivation. Instead of working hard because they enjoy learning or improving, they begin asking, "What will I get if I do this?"
A much healthier approach is to praise effort, persistence, responsibility, and improvement. Instead of saying,
"Good job."
Be more specific:
"I noticed how hard you practised this week, and your passing really improved during today's game."
Specific praise builds confidence, resilience, and a genuine love for learning. Of course, it is perfectly appropriate to celebrate important milestones. Taking your child out for dinner after they have worked hard or achieved something meaningful is a wonderful way of showing love. The difference is that it is a celebration—not a payment for expected behaviour.
Final Thoughts
Every loving parent wants to see their child happy. But our greatest responsibility is not simply to make our children happy today—it is to prepare them for tomorrow. Children who learn gratitude, patience, responsibility, empathy, and self-discipline are far more likely to become confident, respectful, and emotionally healthy adults.
Remember, children need more than toys, treats, and endless "yeses." They need loving parents who are willing to say "no" when necessary, set healthy boundaries, teach responsibility, and model the values they hope to see in their children. The greatest gift we can give our children is not a life without disappointment, but the character and resilience to face life's challenges with confidence, gratitude, and integrity.
Important: TherapyRoute does not provide medical advice. All content is for informational purposes and cannot replace consulting a healthcare professional. If you face an emergency, please contact a local emergency service. For immediate emotional support, consider contacting a local helpline.
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About The Author
“A Licensed and experienced Counselling Psychologist/Marriage and Family Therapist working with families, couples, parents, adolescents, groups, and individuals”
Peter Mugi Kuruga is a qualified Certified Marriage and Family Therapist, based in Kasarani, Nairobi, Kenya. With a commitment to mental health, Peter Mugi provides Counseling, Divorce Counseling, Family Therapy, Relationship Counseling, Marriage and Family Therapist Associate, Mediation, Online Therapy, Stress Management and Adolescent Therapy.



